Advertising opportunities are hitting the physical store in abundance, courtesy of retail media networks around the world looking to help brand partners capitalize on what is still the most important channel for commerce. While networks are focused on upgrading in-store media capabilities, they're just as importantly adding new tools that will accurately measure audiences and sales impact.
Publicis Commerce's latest Retail Media Roundup presents updates from 10 leading networks across five global regions: U.S., Canada, Latin America, Europe, and Australia-New Zealand. Learn about the initiatives that could impact your retail media investment strategies here.
